Instagram is one of the most popular social media networks for sharing videos and photos. Developers developed it mainly for iOS users only on October 6, 2010 and released through App Store. After a year, they discovered that they had revolutionized the social sphere in the virtual world, so they created an application for Android and Windows users.To gain popularity, Instagram developers took only two months, registered users were one million, and within a year they grew to 10 million. In April 2012, Facebook acquired its services for US$1 billion in cash and until 2015; 40 billion photos had been downloaded from this service.Over the past few months, Instagram has brought five important and useful new features from a business point of view.

These five features are video chat, a brand new video channel, music and questions for Instagram stories, and an updated “explore page”. Let's understand each point one at a time.IGTV for long-form video content –This feature was released in June and moreover, this feature is available on both the Instagram app and the new standalone IGTV app. The difference between this video content with any other TV experience and YouTube is that it's all about vertical Phone Number List videos. With this, you don't need fancy camera equipment or editing software. This feature is the best because in IGTV video you can shoot, edit and upload to IGTV from your smartphone.

The video size can vary from 10 minutes to 1 hour allowing you to connect worldwide. This is a supercharged version if you plan to use IGTV for business or branding. With the help of IGTV, you can record behind the scenes of any event, upload a recorded webinar to share your skills with your audience, showcase your products in an editorial-style video, or give your followers access to the faces behind your brand. For your business, you can upload a small clip or a spontaneous clip that can attract your potential customers.