Users who have experienced the money-burning war from 2014 to 2016 may have a hard time forgetting that the crazy actions of online car-hailing players in order to seize the market were driven by capital, and the pattern of the online car-hailing market was quickly settled. The door business has also been marked with heavy capital, and the industry seems to be coming to an end. However, in the past two years, aggregation platforms represented by AutoNavi and Meituan, as well as second-tier online car-hailing brands represented by Shouqi, Cao Cao, and T3, have continued to increase investment in this market.
Compared with the huge Didi, the popularity and market appeal of the second-tier online car-hailing brands are relatively inferior. In the rapid Fax List development of online car-hailing, which is boosted by capital, what other second-tier car-hailing brands are trying to do? What are their chances and odds of gnawing at the market dominated by Didi? 1. Who is eating the drops? A reality that cannot be ignored is that although the second-tier online car-hailing brands have “sense of presence” in the market in various ways, at present, Didi is still the well-deserved leader in the domestic online car-hailing market and a giant in the market. In contrast, these second-tier car-hailing brands with different backgrounds are more like ants eating giant elephants.
According to the data provided by the online car-hailing supervision information exchange platform constructed by the China Transportation and Communication Information Center, as of August 12 this year, the platform has received a total of 98 operating data transmitted by platform companies, of which the number of transmission cities of Didi reaches 306. In addition, its newly launched brand, Hua Xiaozhu, has 4 cities; Wanshun Car-hailing ranks second with 272 cities; Shouqi Car-hailing has 141 cities. ranked third. The number of cities transmitted by other travel platforms is less than 100. For example, the data of Cao Cao Travel is only 51.